Joan Stewart's free publicity campaign started at age 10 when her hometown newspaper wrote a story about a blue ribbon she won for a 4-H sewing project at the Ohio State Fair. Today, Joan teaches Publicity Hounds how to catch the attention of frazzled news directors, busy reporters and grumpy editors. As a media relations consultant and professional speaker, she shows people how to use the media to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, promote a favorite cause or issue, and establish their companies as employers of choice. Her popular electronic newsletter called "The Publicity Hound's Tips of the Week" goes to more than 11,000 subscribers worldwide.